The most surprising thing about developing a marketing strategy is that it’s not all strategy. Huh? A lot of it is heart. As in, the...

We’re going to have some fun! First, we’re going to create a fictitious company for the purposes of my new series of blog posts...

The season is wrapping up (I’m sure that’s good news for a lot of you!) and it’s time to start thinking about your 2020 marketing...

I had a curve ball thrown at me last week. Something big. It has the potential to change the trajectory of my life. Yeah, that big. It’s...

The media has created a frenzy of “clapping back” incidents involving celebrities and politicians. They’ve normalized this...

Mother Nature has been pissed this summer. Shark attacks. Necrotizing fasciitis. Red tide. Are your bookings down? Getting cancellations?...

How to Appreciate Differences Less than a week ago, I returned from almost three weeks in Mexico. It was the adventure of a lifetime that...

When your guests are on vacation, one of the last things they want to worry about is baby or toddler-proofing their vacation rental home....

Template for Your Owner Guide Book I found an absolutely fabulous template for an owner welcome/house rules letter on Lodgify.com and...

Blog Post Ideas for Beach Vacation Rental Companies

Be Proactive to Avoid Guest Complaints

When you think of your company blog, you think of it mostly as a way to reach and retain your guests, right? And also as a way to grow...

Welcome Pets to Your Vacation Rental

A How-To Guide for Your Owners Owners who are new to the vacation rental industry have a lot of questions. Some of them have to do with...

Would you go scuba diving without checking your gear? Of course not. If you’re putting your life in the hands of an oxygen tank, a...

I have a weird pet peeve. You’re driving down a 4-lane road in the right hand lane. You approach a red light. There’s a car in front of...

They’re not mutually exclusive When people talk about business, they use a lot of fancy words. Metrics. ROI. Optics. Strategy. Analytics....

When I worked on the Outer Banks, I took on a lot of additional responsibilities. I did this without being prompted and without...

Time for me to switch gears. I honestly can’t think of any more compelling topics along the lines of owner and guest relations and I’m...